According to Anupam Chakrabarty, the Group Senior Vice President of Asia, Vietnam is a highly promising market. “Vietnam offers a unique and exciting opportunity for us, driven by rapid industrial growth and a rising demand for professional workwear. I’ve also observed that Vietnamese businesses highly value sustainable services, allowing us to support their goals and drive positive change together.”
The workwear rental service provides a comprehensive solution, including industry-specific workwear design, maintenance and washing, product replacement when necessary, and scheduled delivery to businesses at a weekly rental fee.
Unlike the traditional method of purchasing and managing protective clothing in-house, the rental model helps businesses optimize costs, ensure hygiene and safety, and enhance their professional image. Notably, by extending product lifecycles and committing to 100% textile waste recycling, Lindstrom minimizes environmental impact.
Duc Nguyen, Lindstrom’s Business Unit Manager in Vietnam, shared that the model has gained significant interest from local enterprises. “I am thrilled that Vietnamese companies can clearly see the numerous benefits that our workwear rental model can bring to their operations. These include convenience, improved hygiene standards and sustainability compared to the traditional model of buying textiles and washing them in external or in-house laundries.”
Laying the foundation for long-term growth
Lindstrom’s first service center in Vietnam is located in Bien Hoa City, Dong Nai province, a region with a strong industrial base. The center is set to commence operations in March 2025 and has the capacity to handle thousands of workwear sets daily. The facility is designed using a modular model, allowing for rapid scaling as market demand grows. The laundering and maintenance processes will adhere to international standards, ensuring that every workwear set meets maximum safety and hygiene conditions before being delivered to businesses.
According to Mr Chakrabarty, this marks only the beginning of Lindstrom’s long-term journey in Vietnam. “We are eager to invest further and provide more employment opportunities. Our goal is to become the country’s leading provider of workwear solutions,” he emphasised.
Workwear rental service reduces upfront investment costs and eliminates the burden of managing laundry, repairs, and replacements. These services are a growing global trend, especially in industries requiring high standards such as manufacturing, food processing, electronics, and chemicals.
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